When public opinion matters, do what the nation's leading companies and law firms advising them do -- team with Dr. Deborah Jay and Jay Survey Strategics for expert results.
- Expert advice and guidance about surveys.
- Expert survey methodology conducting surveys.
- Expert witness testimony on survey evidence.
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Dr. Deborah Jay, a survey expert retained by both sides in legal disputes for her renowned expertise, has...
- 40+ years’ experience conducting large-scale public opinion, consumer, and employee surveys,
- Testified on behalf of plaintiffs and defendants in proceedings before state and federal courts and other tribunals (including the U.S. Patent and Trademark Office and the U.S. International Trade Commission), and
- Routinely been qualified by courts as an expert in survey methodology, including in high-profile cases concerning Napster, Princess Diana’s estate, Eminem, Dr. Dre, and Bob Marley.
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Dr. Deborah Jay, principal and founder of Jay Survey Strategics, conducts, evaluates and testifies about the following types of litigation surveys, among others:
- Trademark surveys (genericness, secondary meaning, fame, likelihood of confusion and likelihood of dilution surveys).
- Deceptive advertising and consumer class action surveys (consumer perception and materiality surveys).
- Right of publicity/celebrity false endorsement surveys.
- Copyright and patent damages surveys.
- Wage and hour litigation surveys (exempt/nonexempt classification, meal and rest break and off-the-clock work surveys).
- Other employee litigation surveys (employment discrimination, seat cases).