Dr.  Deborah Jay, principal and founder of Jay Survey Strategics, conducts, evaluates and testifies about the following types of litigation surveys, among others:

• Trademark Surveys
  (Genericness, secondary meaning, fame, likelihood of confusion and likelihood of dilution surveys).

• Deceptive advertising and consumer class action surveys
  (Consumer perception and materiality surveys).

• Right of publicity/celebrity false endorsement surveys

• Copyright and patent damages surveys

• Wage and hour litigation surveys
  (Exempt/nonexempt classification, meal and rest break and off-the-clock work surveys).

• Other employee litigation surveys
  (Employment discrimination, seat cases).